The course called Publicity for Solopreneurs - available from today - teaches micro businesses a step-by-step process to tell their stories to the media. It includes nine video modules based on a campfire theme, with accompanying worksheets, templates and cheat sheets, plus access to a private Facebook group where they can get ongoing PR support.
Through the course Melissa aims to make the idea of PR less scary for sole traders who typically lack the money to pay a PR company and who may lack to the confidence or knowledge of how to work effectively with the press.
The course is available from www.publicityforsolopreneurs.com and can be purchased for £379 until 23 September 2016.